Why choose APAC for your B2B business expansion
Asia’s GDP now surpasses the rest of the world, and with sustained economic growth and stability, business leaders see the region as a logical expansion destination. Fast-growing countries in Asia-Pacific like Thailand, Singapore, Malaysia, Indonesia or Philippines are the first on their list, as businesses can also tap on a number of incentives, including business grants, free trade zones and competitive tax rates. The market is now being perceived as a new endeavor for fast-scaling businesses.
How to ensure the success of your APAC go-to-market
While Asia-Pacific is one of the most attractive and fast-growing markets for business expansion, it also comes with its own set of challenges. Diversity of languages, cultures, religions, social trends are among the top challenges for foreign businesses when going-to-market in this region. To be successful, businesses must perform their due diligence prior to selecting an APAC country. On top of that, they must also ensure to run localized, tailor-made marketing initiatives, and take into account the diversity aspects of the region to unlock their business growth in each of the targeted countries.
Accelerate your business expansion
with our B2B marketing ideas
While Asia-Pacific is one of the most attractive and fast-growing markets for business expansion, it also comes with its own set of challenges. Diversity of languages, cultures, religions, social trends are among the top challenges for foreign businesses when going-to-market in this region. To be successful, businesses must perform their due diligence prior to selecting an APAC country. On top of that, they must also ensure to run localized, tailor-made marketing initiatives, and take into account the diversity aspects of the region to unlock their business growth in each of the targeted countries.
B2B account-based display advertising
B2B companies used Account-Based Display Advertising (ABDA) to target internet users working at their target companies. This is a highly precise form of advertising relying on corporate IP-address matching.
B2B customer seminars & conferences
Customer seminars are among the most-cost effective forms of marketing events and are particularly suited to companies that want to demonstrate market leadership and technical expertise. Dive in to learn how to organize your next technical seminar in Asia.
B2B engineering calculation & simulation web apps
Self-service calculation and simulation tools are a great way to collaborate with prospects and existing customers. They collect valuable input information and showcase your company value proposition in a comprehensive and customized way.
B2B prospect list building
Reachlane helps B2B companies streamline lead generation by providing accurate, actionable prospect lists. Our service ensures a steady flow of qualified leads, targets the right decision-makers, enables personalized outreach, and maintains up-to-date data, helping sales teams save time, increase engagement, and drive predictable business growth.
B2B social media management
Reachlane offers social media management services for B2B companies in Southeast Asia. We are expert at converting technical and engineering content into social content that will delight your followers.
B2B telemarketing & telesales
In business in Southeast Asia, a polite phone calls remains the fastest way to get clear answers. We use telemarketing for three main types of qualifications.
B2B video content production
Bring your brand to life with impactful B2B videos. Reachlane helps industrial and service companies across APAC create authentic, cost-efficient video content that builds trust, showcases expertise, and drives real business results. Based in Thailand, our team delivers versatile videos optimized for web, social media, and campaigns.
B2B webinars & promotion campaigns
To those who know how to tease and operate them, webinars (online seminars) are one of the most powerful way to generate leads in B2B businesses. They offer great educational value to prospects, allow to reach international audiences in a cost-effective manner and get you a wealth of data.
